Make your marketing happen.

I'm Simon, a freelance designer in Reigate working across print and digital. You brief me, I do the work, and there is no account manager sitting in the middle of it.

Start a conversation See how it works
  • Design
  • Develop
  • Market
What I do

Four disciplines, one person doing them.

Most businesses don't need a full agency. They need someone senior who can pick up the work, understand the business, and get it out of the door. That is the whole proposition.

Brand & creative

Medium
Identity, guidelines, print, campaign artwork
Typical
A brand that has outgrown how it looks
Output
Working files, plus a guide anyone can follow

The look of the thing, and the rules that keep it consistent after I've gone. That might be a full identity from scratch, or it might be taking what you already have and making it hold together properly across everything you produce. I work in print as much as digital, which matters more than people expect. A brand that only works on screen falls apart the first time you need a banner or a brochure.

Digital marketing

Medium
Campaigns, email, social, paid advertising
Typical
A team with no time to run it properly
Output
Assets, schedule, and someone to run it

Campaign work from the idea through to the assets that go out. I'd rather build something you can keep running than hand over a one-off burst that stops the moment the budget does. If you already have someone in-house, I'm happy being the pair of hands that makes their plan actually happen rather than the person rewriting the plan.

Web & e-commerce

Medium
Websites, landing pages, online shops
Typical
A site that's aged badly or converts poorly
Output
A site you own, and can edit yourself

Design and build, or design for someone else to build, whichever suits how you're set up. I care about the parts nobody sees: how fast it loads, whether search engines can read it, whether you can update it without ringing me. A site you can't maintain is a liability with a launch date.

Marketing communications

Medium
Collateral, decks, internal and trade comms
Typical
An important document that looks rushed
Output
Templates your team can reuse

The unglamorous material that carries a surprising amount of weight: the pitch deck, the tender response, the trade sheet, the thing you hand someone at an exhibition. Usually the fastest win available, because the content already exists and it is only the presentation letting it down.

How it works

No mystery, no runaround.

Four steps, in this order, every time. You'll know the cost before anything starts and you'll own everything at the end.

Step one

A conversation

Free, and genuinely no obligation. Tell me what you're trying to do. If I'm not the right person I'll say so. That happens, and it costs you nothing to find out.

Step two

A written scope

What I'll do, what it costs, when you'll have it. In writing, before any work starts. If the shape of the job changes later we rewrite it rather than letting it drift.

Step three

The work

You see it as it develops rather than at a single dramatic reveal. It's faster to change direction at the rough stage, and far less painful for both of us.

Step four

Handover

Working files, export-ready artwork, and the fonts and formats you need. Yours to take anywhere. No files held hostage to keep you coming back.

How I think about it

I can't show you my clients' work. So here's how I think instead.

Most of what I make belongs to the people who paid for it, and much of it is under wraps until they launch. Rather than pad this page with someone else's logos, here are the three things I'm actually being hired to do.

Scattered green and off-white forms resolving from disorder into a precise row.
OrderMaking sense of what you already have
Two rounded forms leaning toward one another with a clear glass sphere resting between them.
ConversationWhere most of the value actually happens
Concentric rings rippling outward across a smooth green and off-white surface.
ReachWork that has to travel past the page
Why one person

You get the person who does the work.

In an agency, the person who wins the work is rarely the person who does it. That's not a criticism, it's just how the model has to work at scale, and you pay for the scale whether you use it or not.

Working with me directly, the person in the first conversation is the person at the keyboard. Nothing is lost being relayed through an account team, decisions happen in a phone call rather than a fortnight, and my overheads aren't in your quote.

The honest limit: I'm one person, so I can't turn around a national campaign in three days. If a job genuinely needs a bigger team I'll tell you at the first conversation rather than take it on and hope.

A close photograph of printed paper and green ink, framed inside the SIMON speech-bubble mark.
Questions

The things people ask first.

Usually before they get in touch, so here they are up front.

What does it cost?

Most work is quoted as a fixed price against a written scope, so you know the number before anything begins. Some clients prefer a monthly retainer for a set amount of time each month, which works better when the work is ongoing rather than a one-off. Either way, you get the figure in writing first. I don't do open-ended hourly billing where nobody knows what the invoice will say.

How quickly can you start?

It depends what's already in the diary, and I'd rather tell you a real date than a flattering one. Small pieces can often start within a week or two. Bigger projects usually need more notice. Ask and I'll tell you exactly where things stand, including if the answer is "not soon enough for you".

Do you only work with businesses in Surrey?

No. I'm based in Reigate and I'm happy to meet in person if you're nearby, which some clients value for a kick-off or a big review. But most of the work happens remotely and I work with businesses across the UK. Being local is a convenience, not a requirement.

Can you work with our existing brand guidelines?

Yes, and often that's the job. You already have an identity and you need someone who will actually follow it rather than quietly redesign it. Send me what you have. If the guidelines have gaps I'll flag them, but I won't treat your brand as an excuse to make something that looks like my portfolio.

Do you handle the marketing as well as the design?

Both, and the split is up to you. Some clients bring me a plan and want the assets made. Others want help working out what to do in the first place. If you have a marketing manager already, I'm usually most useful as the capacity they don't have rather than a second opinion they didn't ask for.

Who owns the files at the end?

You do. On completion you get the working files as well as the finished artwork, in the formats you'll actually need. I'll tell you which fonts are licensed to whom, because that catches people out later. Nothing is held back to make you dependent on me.

Contact

Tell me what you're trying to do.

First conversation is free and there's nothing to sign. If it turns out I'm not the right fit, I'll point you at someone who is.

Email connectwithsimon@pm.me

Connect on LinkedIn